Top salespeople understand their customers' buying styles and know how to adapt when necessary. In this dynamic seminar, you will learn in-depth information about the four predominate behavior styles: D I S and C. You will be able to instantly read people, spot their behavioral strengths (and weaknesses), address their fears, and build long lasting relationships right from the start. This is priceless information that will help you confidently call on prospects, make presentations, negotiate, close sales, and maintain positive relationships that open doors to years of repeat and referral business. Best of all, each participant will be able to complete a Success Insights — Sales Version profile on himself or herself so you can specifically identify top strengths and winning behaviors for maximum results!

Why is Sell Smarter Not Harder different from other interpersonal skills seminars?

  • Most interpersonal skills seminars are generic and stop at teaching you to identify personality styles. Sell Smarter Not Harder goes much deeper and shows you how to put this information to profitable use in selling situations — immediately!
  • This seminar will help you develop dialog for making sales when calling on D I s or C customers. There is information, too, on what to do in a sales situations that involve more than one behavioral style, such as when selling to a board of directors or to a husband and wife.

Why do you need Sell Smarter Not Harder ?

  • It is a fact: Buyers prefer to buy from people they like — and buyers like people who understand them.
  • Fear of rejection will diminish when salespeople understand how to confidently read buyers better and respond appropriately
  • It is not a one-size-fits-all marketplace and salespeople who have one style of selling are on their way out
  • You will close more sales and develop longer lasting relationships with buyers
  • You cut down on wasted time, energy, and expense lost to miscommunication and misunderstandings

What are 5 things you will learn in Sell Smarter Not Harder ?

  1. You will learn how to best apply your natural selling style for maximum results
  2. You will learn to instantly spot behavior patterns in buyers and co-workers and know how to adapt for improved relationships
  3. You will learn how to treat people the way they want to be treated — even prospects you have just met -- and increase your closing rate
  4. You will learn how to deal with “impossible” people who have driven you nuts in the past so their business (if you want it) is not lost in the future
  5. You will learn how to communicate in a way that gets through each behavior styles' “defense shield”

Who should attend?

  • Salespeople whose income fluctuates depending on the quality of the relationships they create
  • Sales managers, business owners, and others who lead salespeople
  • Sales trainers who want to sharpen their skills and broaden their knowledge base
  • Key administrative, service, and production people who provide support for salespeople
  • Everyone who has contact with customers

Format

  • A 45 or 60 minute mini-version is perfect as a high-impact keynote to open or close a conference or management retreat
  • A 60 or 90 minute mini-version can be tailor made for a high-energy, content-rich breakout session at a convention
  • A 2 or 3 hour workshop “on-site” can bring this information to your team

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